FDA Approved Candy Flavored ADHD Medication For Kids Hits The Market
Early last year, the Federal Food and Drug Administration approved a candy-flavored amphetamine-based medication that is now being marketed to kids with attention deficit hyperactivity disorder (ADHD).
The drug is called Adzenys. It is a chewable, fruit-flavored drug designed with the same active ingredient as other popular ADHD medications, such as Adderall, d-amphetamine. The drug, which is essentially an extended release gummy amphetimine-based drug, was approved by the FDA for patients as young as six years old.
Not surprisingly, the medication is already stirring up a significant level of controversy in the healthcare community due to fears that a chewable “speed” that tastes good will lead to an increase in abuse and overdoses.
The pharmaceutical company responsible for designing the drug launched a disturbing marketing campaign in hopes of getting “ahead of back-to-school season”. The company boasts that its 125 sales representatives have not had any issues setting up appointments with physicians all over the country who are fully prepared to start recommending Adzenys to parents who are seeking guidance in taming their rambunctious growing children who may easily be cured of their ADHD symptoms with simple lifestyle and diet changes. Unfortunately, not enough pediatricians are offering this kind of support and guidance to their most vulnerable patients – children.
“We are encouraged by the initial feedback from physicians during the pre-launch phase and we are even more confident that there is a strong desire on the part of physicians and caregivers for once daily orally disintegrating treatment alternative to health managed ADHD,” Neos Therapeutics CEO Vipin Garg said.
While the FDA remains beholden to the prescription drug epidemic currently sweeping the nation, some of the latest data shows that over the past decade, the recreational use of medications like Adderall have increased in adults by 67%.
And even though the FDA has evidence proving that amphetamine-based medications can be dangerous – and even kill, there have been so few fatalities that the federal agency continues to declare these substances safe and effective in the treatment of ADHD and narcolepsy. However, these drugs often cause common medical conditions, including fatty liver, heart attack, seizures, stroke, and psychotic episodes – all increasingly more possible for a child to experience after eating too much of his or her medication because it looks and tastes like candy.
In Good Health,